Order Now
Media
KNOW YOUR VALUE
Why the greatest holiday gift is a heartfelt thank you
Sally Susman, author of
Breaking Through, says it’s important to spend time considering how you got to where you are today.
LA PRESSE
Practicing Graceful Communication
The Québécois outlet covers
Breaking Through and provides a round-up of tips, anecdotes, and reflections from the book for French Canadian readers.
MIAMI BOOK FAIR
"Hearing Through the Noise"
Sally Susman talks about getting her message across to make positive change, in conversation with Joe Natoli, executive vice president of Baptist Health South Florida, at the 2023 Miami Book Fair.
N MAGAZINE
"The Art of Communication"
Profiled by Jonathan Soroff, on the art of diplomacy in communication.
LINKEDIN LIVE
Grace Under Pressure
Sally shares lessons (and mistakes) from her career in communications, from the mailroom to the c-suite.
TENEO INSIGHTS SERIES
Lessons in Leadership
Sally Susman discusses with host Kevin Kajiwara the importance of breaking through the noise and communicating with intention and authenticity in our turbulent world.
FORBES
The Best Gifts For Women Who Have Everything
Bobbie Brown recommends Breaking Through as a “Best Gift For The Nonfiction Lover” and “an insightful read about creating positive change.”
THE WIE SUITE
Sally Susman on How to Communicate Powerfully, and Change the World
Make a plan, have bold ambition, and know how and when to speak on the issues using Sally Susman's five question framework.
FORBES
Communicating From The Heart (And The Soul)
John Baldoni reviews Breaking Through for Forbes and picks up on the overarching theme of intentionality and how it applies to communications, both personal and professional.
THE HAMILTON SPECTATOR
Know When to Take a Stand
Sally Susman, Pfizer’s Chief Corporate Affairs Officer, created a five-question framework to help the organization know when to stay silent and when to speak out.
HARVARD BUSINESS REVIEW
The Simple Power of Communicating with Kindness
Sally Susman has seen and experienced the impact of leaders who double down on kindness in their communication. She outlines three tactics that work: breaking down defensiveness with graciousness, giving credit, and making space.
VITAL SPEECHES
How to Build a Better World
Sally Susman’s commencement speech was included in a special issue of Vital Speeches
of the Day
August 2023 alongside Tom Hanks, John McEnroe, Angela Bassett, Jay Wright, Kamala Harris, and Liz Cheney.
CUNY TV
Book It with Carol Anne Riddell
Sally Susman discusses her “memoir hidden in a business book” and the challenges, and opportunities, of Breaking Through and building trust during the pandemic.
TWIN CITIES PIONEER PRESS
Building Communication Skills
Amy Lindgren reviews Breaking Through as a highly readable book, with a surprising amount of current political and cultural insight.
A Communicator’s AI Action Plan
Sally Susman shares her five-part plan to understand the rapidly evolving technology behind AI.
INTERNAL COMMS PODCAST
Lessons from a Trailblazer
Katie and Sally discuss when corporations should speak up, the blurred lines between external and internal communications, and even Pfizer’s unexpected fourth corporate value.
POLITICS AND PROSE
In conversation with Arianna Huffington
In conversation with Arianna Huffington Arianna Huffington, founder and CEO of Thrive Global, interviews Sally Susman about her book during a bookstore event at Politics and Prose in Washington, D.C.
THE CHURCH IN SAG HARBOR
In conversation with Margaret Hoover
Margaret Hoover, host of Firing Line on PBS, in discussion with Sally Susman on her book and its themes on leadership, empathy, humor, and candor.
WORLD 50
Communications in Critical Times
Sally Susman reflects on her career and leading corporate affairs at Pfizer during the Covid-19 pandemic as the company made the impossible, possible.
Business Tools from Dad
Sally Susman shares the top four business tools she learned from her father in honor of Father’s Day.
LEADER TO LEADER
Communications and Leadership
Sally Susman details how companies must be clear about their values, and how those values are communicated to the general public, while taking into account “fast-moving public opinion.”
IVY
Great Leaders are Always Great Communicators
Sally Susman shares the story of former Amex CEO Ken Chenault’s bold leadership in the days following 9/11 in this clip from her IVY interview with Beri Meric.
PR DAILY
Beyond Pride: How to be an active ally year-round
How organizations should be supporting the LGBTQ+ employee experience before, during and after June.
CRAIN’S NEW YORK BUSINESS
Notable LGBTQIA+ Leaders
Sally Susman is named a notable LGBTQIA+ leader, in her role as executive vice president and chief corporate affairs officer at Pfizer.
YOUR WORKING LIFE
Breaking Through with Sally Susman
Caroline Dowd-Higgins talks with Sally Susman about providing a masterclass for communicating with authority and authenticity.
OUTTHINKER
Insights from Pfizer's Chief Corporate Affairs Officer in Crafting Public Discourse
Sally Susman shares her expertise on navigating public discourse as a company, crafting a united message that reflects company values, and the importance of communication as an essential capability for any leader or company to master.
27EAST
Sally Susman’s new book is all about ‘Breaking Through’
27east profiles Sally Susman and shares the lessons learned at Pfizer during the Covid-19 pandemic, as captured in her new book.
The Day
Five Insights for Graduates to Build a Better World
Sally Susman’s message to Connecticut College graduates focused on five insights for building a better world: courage for candor, perfect your pitch, delight with humor, seek harmony, and reflect and honor.
27EAST
Sally Susman is ‘Breaking Through
27east previews the event to be moderated by Margaret Hoover, host of “Firing Line” on PBS, where she will discuss Breaking Through
the book and its themes on leadership, empathy, humor and candor with Sally Susman.
MSNBC MORNING JOE
'Stay curious, be creative' and more leadership traits
Sally Susman and Mika Brzezinski discuss overcoming massive communication challenges and seeking harmony in a deeply divided world.
MSNBC WEEKENDS WITH JONATHAN CAPEHART
Communicating during a public health crisis
Sally Susman and Jonathan Capehart discuss Breaking Through and how Pfizer managed the massive communications challenge that came with rolling out the Covid-19 vaccine.
COSMETIC EXECUTIVE WOMEN
How to Be a Change-Making Leader
Sally Susman hasn’t just changed lives metaphorically: The former Estée Lauder executive spearheaded communications for Pfizer during the COVID vaccine launch—an experience that crystallized her thoughts on leadership.
ENDPOINTS NEWS
A Book Crafted in Pandemic and Personal Lessons
An interview on effective and innovative communications with Sally Susman, who has broken barriers, stereotypes, and conventions.
SEMAFOR: 10 MINUTE TEXT
Pfizer's chief corporate affairs officer on how to talk about vaccines and when not to talk to reporters
Ben Smith texts with Sally Susman about how to talk about vaccines, when not to talk to reporters, and more.
REAL CHEMISTRY
Using Effective Communication to Build Strong Bridges
Jim Weiss is joined by Sally Susman, who shares her insights on the importance of communication in leadership, building corporate and product brands, and navigating challenging conversations.
THE CRUX OF THE STORY
Insights for Communicators
Sally Susman offers advice on clear writing, genuine and informed apologies, staying calm in crisis, and keeping a sense of humor throughout the journey.